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News & Ideas from Manifest

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How Michigan Medicine Made a Medical Breakthrough—In Content

To be a leader in healthcare, it helps to be a leader in content. Follow these four strategies for success.

big ideas

How to Birth a BIG IDEA

The brains behind some of marketing’s biggest ideas share tips on how to grow your own and get them heard.

Itch Bistro Lights

What Bistro Lights Can Teach Marketers About Content and Sales Conversion

Knowing exactly what your customers need will help you nail your bottom-of-the-funnel efforts.

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A Time of Crisis Proves the Importance of Content in the Marketing Mix

Quality content is one of the most important elements of a crisis-resilient marketing mix. Read on to learn why.

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Lessons from the Front Lines of Virtual Event Planning

Virtual event planning is taking center stage in 2020. Learn the 3 essential stages of any event (in-person or remote).

Itch engagement

It’s Time We Look at Engagement Marketing Differently

See how engagement marketing teams bring true value to your business, thinking beyond likes and championing first-party

Itch graphic climbing the ladder

Soothing In-House Content Teams’ Growing Pains

High-performing content teams all have one critical characteristic: a singular focus on audience needs.

Itch_grey_hair

What Going Gray Can Teach Marketers

From new content types to audience engagement strategies, we’ve been sharpening our smarts with our new digital platform

Where Have All the Insights Gone?

Distinct content requires fresh consumer insights. Have you seen any lately?

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