BMW

The major sports-luxury automaker and emblem of engineering prowess needed a user experience design refresh.

The Challenge

BMW wanted to give drivers an unmistakable experience from the car, to a device, at work and in the home that included an update to its BMW Connected car platform mobile experience—and they needed it in time for CES.

The Solution

Seamless app user experience design.

 

An agile prototyping process delivered BMW's project from scratch within record time, and BMW was able to impress CES crowds with a harmonious, connect-to-anywhere app that became the heart of the BMW Connected platform.

 

Experience mobile app features designed by Manifest for the BMW Connected Platform
Design concepts for the mobile app at the heart of the BMW Connected Platform
The mobile app at the heart of the BMW Connected Platform displayed on a smart watch.
Design concepts for the UX of the BMW Connected Platform's mobile app on a smart watch
Man experiencing the BMW Connected Platform in his kitchen.
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